What is the principal duty of an agent representing a seller in a property transaction?

The principal duty of an agent representing a seller in a property transaction is to maximize the selling price for the seller. This focus derives from the agency relationship, where the agent acts in the best interest of the seller, advocating on their behalf. Maximizing the selling price involves strategic pricing, effective marketing, negotiating with potential buyers, and leveraging market conditions to the seller's advantage.

While there are other important considerations in the selling process, such as ensuring fair treatment for all parties involved and managing time on the market, the foremost responsibility is to achieve the best financial outcome for the seller. This goal aligns with the fiduciary duties an agent has, which is to put the seller's interests above their own.

The other options, while relevant in the broader context of real estate transactions, do not capture the core duty the agent has towards the seller. Pricing below market value or minimizing time on the market may inadvertently harm the seller's goals if it does not align with achieving the highest possible selling price. Hence, the focus remains on maximizing that price as the primary objective.